Intelligent Tech Channels LATAM Issue 18 | Page 23

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The team includes a group of architects with a superior level of technical knowledge and extensive experience in developing solutions . In addition , the CoE is also supported by the TD SYNNEX ’ s business development team , which will work to connect business partners with IBM and Red Hat , and develop demand generation and marketing plans . At the CoE , partners will have at their disposal support tools such as demonstration environments , reference cases , methodologies , proof of concept , among other resources , to support sales and boost MVP the performance .
• The second pillar is the physical center itself . The CoE is located in São Paulo , where TD SYNNEX partners will be able to work together with IBM professionals in the region . The Center of Excellence will be connected to all TD SYNNEX locations in Latin America and the Caribbean via remote pods , giving partners access to all resources available at the São Paulo Center . Business partners will be supported by a team of specialized professionals , through the appointment of a regional manager who will co-ordinate the work of the specialists based in the different countries of the region .
• The third pillar of this investment is a solid marketing structure . Through the promotion of various events and activities , the CoE seeks to support the development of new business partners , offer new practices to pre-existing partners and position important technologies . It will work together to accompany partners throughout the sales cycle from training and development of a marketing plan , to lead generation support and follow-up .
“ TD SYNNEX will facilitate partners ’ entry and growth in the IBM world , not only from a physical point of view , but also in terms of familiarization with the nuances of its technologies and business applications ,” said Fabiano Rodrigues , Director of IBM Product Distribution in Brazil for TD SYNNEX . •
TD SYNNEX will facilitate partners ’ entry and growth in the IBM world .
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