EXPERT SPEAK
Leonardo Ladeira , CEO and Co-founder of Portal de Compras Públicas
Heitor Cunha , CEO and Founder of CodeBit , company specialist in tailored code technology and cloud computing , with a focus on the third sector : “ With the current growth of the topic in the technology sector , we see a strong trend towards Generative AI – sets of algorithms capable of learning more complex patterns of behavior from a database . In addition to discussions about its use in different
André Abreu , CEO and Co-founder of BossaBox , which has just been listed among the most promising companies in the innovation ecosystem by 100 Startups to Watch 2023 : “ Today , we see a wide range of tools that help us perform our work ( Work Tech ), hire and manage our teams ( Workforce Tech ), and simulate the work environment ( Workplace Tech ). This makes data sharing and process automation increasingly simple and possible . Companies
André Abreu , CEO and Co-founder of BossaBox need to start understanding how and when to hire partners for the development of digital products efficiently , as the solutions available in the market today have flaws in important aspects .”
Thiago Brandão , Forbes Under 30 , CEO and Co-founder of Cuponeria , a startup invested in by Google , Bradesco , and ACE , and which creates solutions to help companies retain their customers : “ I see that in 2024 , AI will be increasingly used in the personalization of offers and customer loyalty experiences , based on the individual behavior of each person , as we do here at Cuponeria , where we believe that advanced personalization and predictive intelligence are consolidating as essential tools for companies to retain their customers . Advanced algorithms analyze past interactions , preferences and buying patterns to offer highly personalized promotions to consumers . In addition , AI systems are becoming more proficient at anticipating the needs and desires of customers , allowing companies to offer personalized rewards even before they are explicitly requested .”
With a focus on retail , I want to see many more AI applications in this sector .
Heitor Cunha , CEO and Founder of CodeBit areas , Generative AI offers opportunities , as there is a vast field to be explored with corporate tools similar to Chat GPT , which learn a specific knowledge base and can perform various actions . This indicates that professionals who specialize in the subject tend to stand out in the face of novelty .”
INTELLIGENT TECH CHANNELS LATAM 41