“ In 2024 , our partners face a huge opportunity : the construction and retrofitting of data centers to support the explosion of AI applications in Latin America ,” he says . “ It ’ s an open door , added to the implementation of 5G networks , the expansion of modular data centers in Edge Computing , and the quest for the best UX for data center users , means growth for the channel .” Turn to page 19 to read the full article .

Elsewhere on pages 47 – 48 , Juan Villalobos , F5 LATAM Director Channel Sales , tells us about the business opportunities available in the company ’ s channel ecosystem in 2024 .

“ Understanding the needs of our partners is key to building trust and fostering collaboration ,” he says . “ We work closely with F5 sales and engineering teams to enable our partners . Additionally , we activate partners through marketing and business plans , aligning rebates with our sales strategy .

“ No matter the size or designation of a partner , a partnership is always reciprocal . It ’ s essential for us to comprehend how we can contribute to a partner ’ s growth . After all , their success is synonymous with our success .”

On pages 50 – 52 , Padma Ravichander , CEO of Tecnotree , OYJ , explores the different ways 5G is transforming the infrastructure of Latin America now and in the future .

Don ’ t forget you can read daily news updates on our website . I ’ d like to wish you a good month ahead and please enjoy the read !

Mark Bowen Editorial Director

INTELLIGENT TECH CHANNELS LATAM 15