Intelligent Tech Channels LATAM Issue 18 | Page 28

How to put the Zero Trust Network Access model within reach of small and medium-sized companies from all over Brazil

Juan Alejandro Aguirre , Director of Engineering Solutions at SonicWall Latin America , explains how to make the Zero Trust Network Access model accessible to small and medium-sized businesses across Brazil .

The Zero Trust Network Access ( ZTNA ) model is the new security paradigm for cloud and Edge Computing users . Regardless of where the user accesses the cloud from , ZTNA promotes the least privilege required to complete tasks and consume data .

According to Gartner , by 2025 at least 70 % of new remote access deployments will rely on ZTNA services . This is the fastestgrowing segment of network security , and is expected to grow by 31 % by the end of 2024 . According to estimates by Markets and Markets , global companies are
Juan Alejandro Aguirre is Director of Engineering Solutions at SonicWall Latin America
The goal is to meet the digital reality of each organization , helping this company to evolve in cloud consumption with security and welldesigned processes . expected to invest up to US $ 60 billion per year in ZTNA by 2027 .
The complexity of the design and implementation of this model – in addition to the cultural changes imposed by an approach in which all accesses are checked by principle , without exceptions – seems to put ZTNA ’ s gains within the reach only of companies with large cybersecurity teams . The accelerated digitalization of the Brazilian SME segment , however , is leading the managers of these companies to study the ZTNA model and seek strategies to make a leap in quality in their safety culture . The urgency is real .
Losses
According to a study conducted by the Ponemon Institute , 76 % of SMBs experienced a cyberattack in 2022 . SMBs are an easy target because they often have limited resources to devote to cybersecurity . According to a report by AppRiver , the damage of a data breach can be devastating for this segment , with the average cost estimated at US $ 149,000 .
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